During August and September 2011, the Levi’s® Bike Shop traveled across America encouraging everyone to “get in the saddle.” A custom photo booth experience allowed the tour staff to easily document participants and enable cyclists to proudly share their recently tuned bikes. The custom photo booth included an uploader application that I developed, enabling an automatic upload and display of photos to the Urban Outfitters Facebook Page. Integration with Facebook enabled users to “claim” themselves which displays their name and automatically posts the image to their account.