To celebrate the upcoming launch of the new show and video game Defiance, Syfy engaged in a sponsorship of the 2013 TED conference as a promotion. In conjunction with a large-scale installation that brings Defiance to life through physical set pieces emblematic of the show, a digital experience was created as well. Set in the Need Want bar from Defiance, the digital experience allowed users to enter their needs and wants into an iPad application and saved via a REST API to a database. These messages were then broadcast to two large LCD displays using a websocket connection to allow real-time display of interaction with the iPad app.